2023 GAC Empower Review: Sedan Disruptor?

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Sedans are staging a comeback in the Philippines, and the 2023 GAC Empower arrives as a compelling contender. After testing this sporty newcomer on Manila roads, I discovered a sedan that blends aggressive styling with surprising performance at a sub-₱1.3M price point. For Filipinos considering alternatives to the Civic or Corolla, the Empower warrants serious attention.

Performance and Powertrain Analysis

The standout feature is the 1.5L turbocharged engine delivering 168 horsepower and 270 Nm of torque. GAC’s claim of a 7-second 0-100 km/h sprint felt credible during our acceleration tests – though wheelspin was evident during launch control attempts. The 7-speed wet dual-clutch transmission shifts smoothly but requires adaptation: throttle response is sensitive at low speeds, with a slight lag before hard acceleration kicks in.

Fuel efficiency proved practical for city driving, averaging 9 km/L in heavy Manila traffic. On open highways, we achieved 14 km/L during real-world testing involving varied speeds and overtaking maneuvers – not just steady cruising.

Design and Practicality Breakdown

Visually, the Empower’s fastback silhouette and aggressive front grille defy expectations for a sedan in this segment. Design elements like functional side vents and 17-inch wheels wrapped in 255/50 tires enhance its sporty character. Inside, the dual 7-inch instrument cluster and 10-inch touchscreen create a modern cockpit, though the absence of Android Auto is a notable omission.

Practicality shines with a deep trunk (estimated 375L+) and fold-down rear seats. Rear legroom is adequate but not class-leading, while the flat floor benefits middle-seat passengers. Critical observations: USB ports are awkwardly positioned under the dash, cup holders interfere with the center armrest, and the low-mounted third brake light could impact rear visibility.

Value Proposition vs. Market Challenges

Priced from ₱1.215M for the mid-trim GB variant tested, the Empower undercuts rivals like the Honda Civic by ₱300,000. Standard features include power driver’s seat, adaptive cruise control, lane-keep assist, and leather upholstery with red contrast stitching. However, the lack of paddle shifters and limited transmission control options disappoint enthusiasts.

The larger challenge is brand perception. As noted in our road test, GAC lacks the heritage of Japanese brands. Yet objective analysis shows the Empower delivers substantial value: performance figures match or exceed competitors while offering advanced driver aids typically found in pricier segments.

Key Considerations for Filipino Buyers

Before test-driving the Empower, note these critical points:

1. Transmission Adaptation: Expect a 1-2 day adjustment period for the throttle and DCT behavior in stop-and-go traffic
2. Feature Verification: Confirm Android Auto availability with dealers – its absence may deter Android users
3. Trim Comparisons: Higher variants add sportier aesthetics like matte fighter green paint
4. After-Sales Support: Research GAC’s service network in your province via platforms like AutoDeal

Recommended Test-Drive Checklist:

• Simulate bumper-to-butter EDSA traffic to assess transmission behavior
• Test highway merging at 60-100 km/h to experience turbo response
• Inspect rear visibility with the third brake light position
• Evaluate smartphone integration via wired CarPlay

Final Verdict

The 2023 GAC Empower succeeds as a style-forward, performance-oriented sedan that disrupts its segment on price-to-features ratio. While transmission quirks and brand recognition remain hurdles, it offers a legitimate alternative for buyers prioritizing driving engagement and technology over badge prestige. As sedan interest resurges in the Philippines, the Empower proves compelling for those willing to look beyond traditional players.

"What feature would most convince you to consider a Chinese-brand sedan? Share your deal-breakers in the comments – we’ll address the most common concerns in a follow-up article."